Adapting your SEO/GEO strategy to the era of generative AI
A revolution underway: how generative AI is disrupting SEO and GEO strategies In 2025, the SEO landscape is at a turning point. The rise of generative artificial intelligence, driven by models like ChatGPT and Gemini, is challenging all traditional methods. Strategies that once aimed simply to optimize for Google must now evolve toward more sophisticated […]